Commit Acts of Kindness, Think Positive & Stay Well

Carry the holiday spirit into the New Year by committing acts of kindness, staying positive and spreading goodness wherever you go. If you’ve been feelin’ the hustle and bustle of the holiday season, you’re not alone! We feel you!

On the go with much to do and much to tote?

Be Sure To:

And Think Positive:

Share Your Positivity:

Remember: It’s Okay to Take it Easy:

And, If You Really Can’t Let Things Go:

Carry Them with Grace and Style.

We’re thrilled to announce one of the latest additions to our collection of kindness products, the Italia Tote. We’re excited to have been able to partner with eco-friendly and upscale portable tote company RunRunRun to offer you the exclusive Boom Boom! Handbag Tote. Created by RunRunRun and infused with the Boom Boom! vibe, it’s a travel tote that’s compact and stylish, and perfect for travel, running errands, or whatever life may toss your way. Check it out, here:

“Measure your life by what you give, not what you receive.”

Be sure to savor those special moments as the holiday season comes to a close, and we welcome in a fresh, New Year!

Are you spreading the giving spirit by committing acts of kindness? We’d love for you to share your Boom Boom!’s with us at!

Happy Holidays, Happy New Year, and…


A New Spin on New Year’s Resolutions

Ever notice that most New Year’s Resolutions emerge from the negative? That they are generally based on some kind of behavior you’d like to minimize or stop doing altogether? Consider these common resolutions: I’ll stop eating more than I should…I won’t spend as much moneyI won’t yell at my kids so much. Recognize any of these? Isn’t it interesting how they all stem from a place of NOT wanting to do something? Perhaps that’s the reason that, by this time of the year, many people have already given up on their resolutions.

Maybe this is the year to think about resolutions a bit differently and spin them toward the positive; it might make a difference in how you feel in trying to maintain the commitment to them. For instance, instead of, I’ll stop eating more than I should, why not try, I will eat just enough food to be full. Or instead of, I won’t spend as much money, why not try, I’ll stick to my budget. And, I’m not going to yell at my kids, could become, I am going to tell my kids how great they are more often. Let’s choose to make an effort to be happier, kinder, and prouder of who we are. Let’s focus less on our negative behavior and find more ways to act positively. Are you in? And, while we’re on the subject, why not add some resolutions of kindness? You can get the ball rolling with some of these simple acts of kindness.

3 Ways to Spread Kindness This Year

1)   For one day, hold the door open for others every time you have the opportunity.

2)   The next time you see litter on the ground, pick it up and throw it away no matter where you are.

3)   “Plate it Forward” by making something yummy like cookies, cake or bread and deliver it to your neighbors or friends.

And, of course, there’s so much more! Looking for more ways to spread the kind? Check out our all of our kindness products here:

And, keep on keepin’ on with those resolutions. We believe in you!

A Little Love In The Mail

Remember when getting the mail from your mailbox was something to look forward to? You just never knew what would be there… maybe a letter from a relative? Or a postcard from a friend who’s traveling? There was also a good chance there’d be a bill or two, but it seemed that was always balanced with a little bit of love from someone special.

Well, an organization called “Postcards From Far Away”, would like us to harken back to that time…with a twist. And, given that Boom Boom! Card 12 from the Original Deck encourages you to get in touch with someone the old fashioned way, of course we’re on board!

PFFA is a social benefit organization created by Robb Anthony in his college dorm room in 2010. He had a simple concept, “to make people’s day.” So, he’d spend his summer paychecks buying postcards and filling them with positive messages and sending them, anonymously, to random people throughout the country.

Three years later he has a team that helps him and they go to schools and other organizations where volunteers write messages of love encouragement, hope and inspiration and mail them off to thousands of lucky and unsuspecting recipients.

We’re excited to have partnered with PFFA and donated Boom Boom! postcards that will be used to make people’s days! We’re grateful for the opportunity to contribute to this truly awesome idea and make the world a little brighter.

Click here to donate or volunteer with PFFA!

Boom Boom!

The Earth is a Very Small Stage

Watch This. Yes, we know this video is 4:00 minutes long, but trust us, it’s worth it. Perspective is a wonderful gift and Carl Sagan gives it to us with these words. The video, posted by Adam Winnik on YouTube is also a gift and underscores Sagan’s brilliant insight.

From astrophysics to the human heart, Sagan could dissect anything, explain it and make you think about it in a way that may never have occurred to you before…like this:

The Earth is the only world known so far to harbor life; there is nowhere else, at least in the near future, to which our species can migrate. Visit? Yes. Settle? Not yet. Like it or not, for the moment, the earth is where we make our stand. It is up to us.

“No hint that help will come from elsewhere…” That’s a staggering thought. It’s truly up to us. Each one of us. Not a specific group, or a particular type of person, or any of our world leaders…or even Oprah. No, it’s not up to anyone but us. ALL of us.

Capital U us.

The success of our civilization depends on one very simple thing: the relationships we build.


Every daily interaction matters.

Let’s commit to breeding good in every moment.

Boom Boom!

News Release: The Boom Boom! App: Guerilla Goodness On-The-Go

Download the new Boom Boom! App to join the uprising of guerilla goodness™ through on-the-go acts of kindness reporting

SANTA CRUZ, CA – December 8, 2011 – Boom Boom! Revolution is proud to introduce the free Boom Boom! App which allows iPhone and iPod touch users to easily share the acts of kindness experienced in everyday life.

The “Everyday Boom Boom!” (EBB!) is any underground act of guerilla goodness performed by an individual. The Boom Boom! App allows users a platform to acknowledge and celebrate these acts of kindness while on-the-go — or wherever they may run into clandestine kindness!

The Boom Boom! App expands on the online kindness community at (where “Agents of Altruism” post about their experiences with acts of kindness cards and their everyday encounters with guerilla goodness) by displaying these posts alongside those made using the new Boom Boom! App.

Once you download the Boom Boom! App, let the kindness sharing begin!

The next time you witness random acts of kindness or are the recipient of someone else’s guerilla goodness, just snap a picture, tell the story of what happened and upload it to the Everyday Boom Boom! stream. This “Good Stream” allows users to stay informed of what’s happening in the world, contribute the good they witness or instigate and be a part of the conversation that’s celebrating what’s right with the world.

To download the free Boom Boom! App and join the uprising of guerilla goodness™, visit:!/id480475997?mt=8.

To learn more about the physical kindness cards decks, Boom Boom! Cards, visit:

About Boom Boom!

Boom Boom! Revolution (BBR) is a social innovation company, founded in 2008. They create positive consumer products with the intention of inspiring an uprising of guerilla goodness. Boom Boom! Cards are the flagship product; they showcase a combined real world and online social network linking players globally through random acts of kindness that are paid forward. BBR is a 4th Sector Corporation, For Profit For Good. Boom Boom! Cards are made from 30-100% post consumer recyclable materials. Ten percent of the purchase price is donated directly to the charity of the purchaser’s choice. The BBR community can be found at

Connect with Boom Boom! Revolution on Twitter,, and Facebook,

Media Contact
Alecia J. Shaver
Account Executive
Office: 732.212.0823


News: Celebrate Random Acts of Kindness Week 2011 with Boom Boom! Cards

It’s that time again!  A full week to celebrate all of the wonderful acts of kindness occurring in the world, random or intentional… we’ve said it before (and we’re about to say it again)… kindness is kindness, for goodness’ sake! So let’s celebrate!

Random Acts of Kindness Week

Random Acts of Kindness Week

February 14-20 is Random Acts of Kindness (RAK) Week, and for seven days the RAK Foundation invites you, yes, YOU!, to take extreme kindness challenges. And, that’s not all, Random Acts of Kindness Week kicks off with Generosity Day this year. We couldn’t ask for a more perfect scenario!

Generosity Day

What is Generosity Day, you ask? Generosity Day is an experiment to “Reboot Valentine’s Day for Good” (pretty much love music to our ears when we heard the title).

Sasha Dichter, one of the individuals behind the idea, explains Generosity Day as “one day of sharing love with everyone, of being generous to everyone, to see how it feels and to practice saying “Yes.”  Let’s make the day about love, action and human connection – because we can do better than smarmy greeting cards, overpriced roses, and stressed-out couples trying to create romantic meals on the fly.”

Sasha goes on to express that “The goal is to spend Valentine’s Day being more generous, giving more money, sharing of yourself, being of service.  All acts of generosity, small and big alike, count.  But you have to say YES to everything that’s asked of you, all day long! It’s about creating more generosity in the world, and becoming a more open person along the way.”

We couldn’t agree with you more, on all accounts, Sasha!

How Can YOU Celebrate RAK Week and Generosity Day?

This year, we’re going to spice up RAK Week by challenging you to participate in Generosity Day on February 14th and create and perform an Everyday Boom Boom! each day from February 14-20.  According to, you won’t be the only one out there inspiring change with “Random Acts of Kindness” being the number 1 trend out of the 11 Crucial Consumer Trends for 2011. So what are you waiting for?

You do not need a deck of random acts of kindness cards to start participating. Although, if you have Boom Boom! Cards already, they can only help this kindness effort.

To Celebrate Generosity Day (Feb. 14th)

  • Say YES to everything that is asked of you, all day long!
  • Perform acts of generosity! (get some ideas here or further down in this blog post)
  • Generosity Day Say Yes!Spread the word about Generosity Day and an act of generosity that you have performed, witnessed, and/or received:
  • Tweet directly from your account using the #generosityday hashtag
  • Publish a post on the Official Generosity Day Facebook Page
  • Blog about it
  • Check out the FastCompany article covering this virtual event to spread the word on Twitter by either asking the question or answering the question of “How Will You Celebrate Generosity Day”: (Then look for your Tweet  in the widget on the page – see the stream below for an example of what we mean)

To Celebrate the Rest of RAK Week 2011 (Feb. 14th – 20th)

We’d like to offer up some potential Boom Boom!’s to get you going for each day of RAK week… (Can that count as our first act of kindness? After all, sharing is caring!)

Try these on for size:

  1. Send that email you’ve been too busy to write.  You’ll make someone smile.
  2. Invite your neighbor over to play cards or a board game.  They may need the company.
  3. When you say, “Can I help you with something?” – mean it, and follow through!
  4. Share a cup of coffee with a friend who’s having a rough day, lend your ear.  It’ll be worth the time.
  5. De-clutter your schedule so that you don’t have to rush out of that meeting early, or leave the soccer game before the final goal is kicked. Being present, means being available.
  6. Kindness assumes that everyone is worthy, you included.  Relax today.  Unwind.  Let it all go.  Tomorrow, encourage someone else to do the same – it may be the motivation they need to take a break and recharge.
  7. Offer your dinner reservation to the antsy couple next to you.  Next time around, they may do the same for another couple on a time crunch.

As we mentioned above, it is not necessary for you to have BB! Cards to participate in RAK Week. It is for these situations exactly that we have the Everyday Boom Boom!, a virtual Boom Boom! Card with a little spin on ‘random,’ as they generally promote ‘intentional’ acts of kindness.  You know, we Agents of Altruism like to consciously make a difference around here, through generous AND intentional AND random acts of kindness! ☺

Learn how to post your Everyday Boom Boom!

We’d love to hear all about how you intend to celebrate RAK Week 2011 and all the acts of kindness you perform, witness or receive this week. So, please do not hesitate to:

Make RAK Week one to remember this year, Boom Boom!

News: Toy Fair 2011 Exhibitor Showcases New Twist on Random Acts of Kindness Games

Ever wonder what the largest international toy trade show in the Western Hemisphere is? The highly anticipated answer would be the American International Toy Fair, of course, where the newest and hottest products in children’s entertainment are exhibited, and this year (drum roll, please)… Boom Boom! will be there!
Boom Boom! Revolution Exhibiting at Toy Fair 2011

New York Toy Fair

The Toy Fair 2011 takes place Feb. 13-16 at the Jacob K. Javits Convention Center in New York, NY.

We’re happy to say that we will have our stake in the ground at Booth 6073, located in the “Board Games, Online Games, and Puzzles” area.  We were flattered to have been specifically selected to participate at the fair where ‘the toy universe comes together,’ as it’s not a given to get in.

And, to top it off, we’ll be spreading the word about how our Boom Boom! Cards are a new spin on the Random Acts of Kindness concept, during Random Acts of Kindness Week (Feb. 14-20). We couldn’t ask for a more perfect coincidence!

Award Winning Exhibitor at American International Toy Fair

This excitement rolls right in with the news that 3 of our 4 kindness games are now Parent Tested Parent Approved (PTPA) Winners (yes, we jumped with joy when we got the news too!):

That said, we’re truly so honored and still smiling about how the Family Deck was a 2010 Brilliance Award Winner this past year as well! (Miss the news? Check out the details of our win here:

Wow, that was so much good in one little post!  As part of the Boom Boom! Revolution ourselves, we like to share the excitement, as well as the good.  For those Agents of Altruism who would like to help us gear up for the 2011 Toy Fair (and spread the word!), you can connect with the Toy Fair via these social media accounts:

Also, don’t forget to connect with us on Twitter and Facebook as well because we plan to post live from the 2011 American International Toy Fair to keep everyone updated on exciting happenings!

News: Kindness Cards Coming Soon to the City that Never Sleeps

“Start spreading the news
I’m leaving today
I want to be a part of it
New York, New York…”
-Frank Sinatra, “New York, New York”

That’s right everyone, we’re heading off to the Big Apple in just a few weeks to showcase our kindness cards at the New York International Gift Fair (NYIGF)! This event is the nation’s premier trade show for gift, home, and lifestyle products. All fifty states and eighty-five countries will be represented, and approximately 35,000 attendees are expected to come and check out the 2,800 exhibiting companies. That’s a heck of a lot of prospective new Agents of Altruism!

NYIGF 2011 in New York, NY

The 2011 NYIGF will take place January 29-February 3 at the Jacob K. Javits Convention Center and Piers 92 & 94 in New York, NY.

We’re really excited that we’ve been selected to be part of the “New York’s Newest” category at the show. This by-invitation-only division of NYIGF presents 250 fresh and innovative companies that are new to the New York market. The “New York’s Newest” exhibitors will be located at Pier 92, and our booth number is 33039.

Now that we’ve got all of the who/what/when/where/why details out of the way, we’re calling all members of the Boom Boom! Revolution to help us spread the word! You can connect with the NYIGF via these social media accounts:

And if you’re going to be at the show, don’t forget to stop by and say hello to us at Pier 92, booth number 33039!

For those of you who can’t make it, we wanted to give you an opportunity to check out our new electronic media kit that we’ll be distributing at the show. Take a look and let us know what you think (see below)! Also, be sure to check out our Twitter Stream and Facebook Page during the event for show-oriented updates. (We’ll be posting live from our booth at the 2011 New York International Gift Fair!)

Boom Boom

Publicity: 2010 Boom Boom! Buzz

Below are a few of our favorite publicity hits in 2010.
Scroll down to view the list in all it’s glory.

2010 Boom Boom! Cards In the News

December 2010

KATU TV, Portland – Problem Solvers Segment
Ideas for giving not getting: Lessons for kids

ESPN RISE Girl 2010 Gift Guide:
Gift Guide: You’ll be giving in more ways than one with these thoughtful ideas
“…Bring a random act of kindness to the world of social networking with these BoomBoom Cards.”


November 2010

Huffington Post:
‘Tis Better: Holiday Gifts that Give Twice

Sierra Magazine:
Double Dose of Generosity

Parents Magazine:
Raising a Generous Kid

Metro Parent – Gimme Gimme!
Boom Boom! Cards Family Edition
“This is more than just a card game; it’s a movement to get kids and parents back into the habit of performing simple acts of kindness.”


October 2010

Get Buttoned Up:
Boom Boom! Cards, the Intentional Acts of Kindness Kit
“…Boom Boom! Revolution is bringing a new way for families to interact to create and inspire kindness! They are doing it with their Boom Boom! Cards!”

Calgary Herald:
Inspire Acts of Green


Septempber 2010

Want Not:
Geurilla goodness for the whole family
“ part game, one part charitable acts, and all parts fun.”

Family Time Magazine:
Print Only

That Girl at the Party:
BB! cards were included in the gift bags at the That Girl at the Party,Nole Martin “I Survived Fashion Week” party hosted by Logitech on Sept. 17


August 2010

Texas Family Magazine:
Summer 2010 Issue “Good to Know!”
Print Only


July 2010

Star-Telegram: “Play Nice“
“Two California women decided that acts of kindness should be in the cards, and so far people around the world are hitting the deck.”

Mom’s the Word Radio Show:
Interview with co-founder Mary Beth Campbell
Aired July 15th on Denver’s KLZ 560

Parenting New Hampshire: “Liven up Summer Travel”
“Summer travel translates to excess time spent on the road or in the air where entertainment is scarce. Luckily there’s an alternative to hours of ‘punch buggy’ and ‘I-spy.’ Boom Boom! Cards, the intentional acts of kindness kit, give rest stops and layovers a bold new meaning by inspiring an uprising of guerilla goodness among its players.”


June 2010

Joy Keys (Blog Talk Radio)
Interview with co-founders Mary Beth Campbell & Hélène Scott
“What are Boom Boom! Cards?“

BBC, Mundo
“La revolución Boom Boom: regale una taza de café a un extraño” – The place where Moms help Moms
“This Father’s Day, say it with Boom Boom!“

Italian Glamour Magazine:
Print Only


May 2010

Wired’s GeekDad
“Boom Boom! Revolution Encourages you to pay it forward”

One 2 Try: product review
“Join the Boom Boom! Revolution”

Today’s Charlotte Woman: “A Kindness Boom…For the Love of Mom
May Issue, page 16
Print Only


April 2010

Fast Company (Online)
“Boom Boom! Spreads Good Karma, One Card at a Time”

Good Times (Best of Santa Cruz Edition)
weekly periodical – pg 106
“Things that Go Boom, Boom”

Good Works:
“Interview with Mary Beth Campbell, CEO of Boom Boom! Revolution“
Good Works is an Interview blog focusing on social entrepreneurs, thought leaders and visionaries sharing ideas and insights to inspire and inform.


March 2010

Parent & Child Magazine: “Hot Picks!”
Feb/March Issue, page 12
Print Only

The Goodworks Initiative:
“I can’t remember the last time I’ve been so excited over a purchase…“


February 2010

Kind Over Matter: Friday’s Lovelies:
“I absolutely love the idea of tracking the cards online & their facebook videos are awesome!”

Pixie Magazine: “In the Cards”
Feb/March Issue, page 77
Print Only

Never Shopped Out
“Good manners never go out of style….”

Shaun’s Posterous:
My fav newsletter for innovation » This week’s bounciest new business ideas [SpringWise Newsletter]
“Boom Boom! Cards exist to inspire Altruism”

Droolicious: Modern Design for Modern Parents
“Boom Boom! Cards encourage parents, kids to pay it forward”

Natural as Possible Mom
“Boom Boom! Cards: Cards that help you pay it forward”

The Goode Life
“This idea takes Random Acts of Kindness to a whole other level”

Family Circle Magazine: “On-Site Volunteering”
February Issue, page 46
Print Only


January 2010
“Cards Promoting Random Acts of Kindness”

Springwise scans the globe for smart new business ideas, delivering instant inspiration to entrepreneurial minds.

One of the world’s leading trend firms, scans the globe for emerging consumer trends.
Cited Boom Boom! Cards as example of the Generation G trend

via Twitter
“Cards promoting random acts of kindness (Part of the GENERATION G trend”

Press Release
“For Profit For Good” Boom Boom! Cards Celebrates 1st Year Anniversary


News: Teaching Kids to GIVE by Giving

Shellie Bailey-Shah, KATU (an ABC affiliate) Portland New’s “Problem Solver” did a great segment on gifts that teach kids the value of giving…an important notion, especially during this time of year. We love the gifts highlighted in this segment and wanted you to know about ‘em in case you were looking for something just a bit different to give to the young ones in your life this year.

Oh, and by the way, we”re especially partial to the last product featured (Boom Boom! Cards Family Edition). It was her favorite too.

Boom Boom