News: Celebrate Random Acts of Kindness Week 2011 with Boom Boom! Cards

It’s that time again!  A full week to celebrate all of the wonderful acts of kindness occurring in the world, random or intentional… we’ve said it before (and we’re about to say it again)… kindness is kindness, for goodness’ sake! So let’s celebrate!

Random Acts of Kindness Week

Random Acts of Kindness Week

February 14-20 is Random Acts of Kindness (RAK) Week, and for seven days the RAK Foundation invites you, yes, YOU!, to take extreme kindness challenges. And, that’s not all, Random Acts of Kindness Week kicks off with Generosity Day this year. We couldn’t ask for a more perfect scenario!

Generosity Day

What is Generosity Day, you ask? Generosity Day is an experiment to “Reboot Valentine’s Day for Good” (pretty much love music to our ears when we heard the title).

Sasha Dichter, one of the individuals behind the idea, explains Generosity Day as “one day of sharing love with everyone, of being generous to everyone, to see how it feels and to practice saying “Yes.”  Let’s make the day about love, action and human connection – because we can do better than smarmy greeting cards, overpriced roses, and stressed-out couples trying to create romantic meals on the fly.”

Sasha goes on to express that “The goal is to spend Valentine’s Day being more generous, giving more money, sharing of yourself, being of service.  All acts of generosity, small and big alike, count.  But you have to say YES to everything that’s asked of you, all day long! It’s about creating more generosity in the world, and becoming a more open person along the way.”

We couldn’t agree with you more, on all accounts, Sasha!

How Can YOU Celebrate RAK Week and Generosity Day?

This year, we’re going to spice up RAK Week by challenging you to participate in Generosity Day on February 14th and create and perform an Everyday Boom Boom! each day from February 14-20.  According to, you won’t be the only one out there inspiring change with “Random Acts of Kindness” being the number 1 trend out of the 11 Crucial Consumer Trends for 2011. So what are you waiting for?

You do not need a deck of random acts of kindness cards to start participating. Although, if you have Boom Boom! Cards already, they can only help this kindness effort.

To Celebrate Generosity Day (Feb. 14th)

  • Say YES to everything that is asked of you, all day long!
  • Perform acts of generosity! (get some ideas here or further down in this blog post)
  • Generosity Day Say Yes!Spread the word about Generosity Day and an act of generosity that you have performed, witnessed, and/or received:
  • Tweet directly from your account using the #generosityday hashtag
  • Publish a post on the Official Generosity Day Facebook Page
  • Blog about it
  • Check out the FastCompany article covering this virtual event to spread the word on Twitter by either asking the question or answering the question of “How Will You Celebrate Generosity Day”: (Then look for your Tweet  in the widget on the page – see the stream below for an example of what we mean)

To Celebrate the Rest of RAK Week 2011 (Feb. 14th – 20th)

We’d like to offer up some potential Boom Boom!’s to get you going for each day of RAK week… (Can that count as our first act of kindness? After all, sharing is caring!)

Try these on for size:

  1. Send that email you’ve been too busy to write.  You’ll make someone smile.
  2. Invite your neighbor over to play cards or a board game.  They may need the company.
  3. When you say, “Can I help you with something?” – mean it, and follow through!
  4. Share a cup of coffee with a friend who’s having a rough day, lend your ear.  It’ll be worth the time.
  5. De-clutter your schedule so that you don’t have to rush out of that meeting early, or leave the soccer game before the final goal is kicked. Being present, means being available.
  6. Kindness assumes that everyone is worthy, you included.  Relax today.  Unwind.  Let it all go.  Tomorrow, encourage someone else to do the same – it may be the motivation they need to take a break and recharge.
  7. Offer your dinner reservation to the antsy couple next to you.  Next time around, they may do the same for another couple on a time crunch.

As we mentioned above, it is not necessary for you to have BB! Cards to participate in RAK Week. It is for these situations exactly that we have the Everyday Boom Boom!, a virtual Boom Boom! Card with a little spin on ‘random,’ as they generally promote ‘intentional’ acts of kindness.  You know, we Agents of Altruism like to consciously make a difference around here, through generous AND intentional AND random acts of kindness! ☺

Learn how to post your Everyday Boom Boom!

We’d love to hear all about how you intend to celebrate RAK Week 2011 and all the acts of kindness you perform, witness or receive this week. So, please do not hesitate to:

Make RAK Week one to remember this year, Boom Boom!

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